主题
文化遗产经济学与遗产视角下的社区发展
主持人
李光涵
联合国教科文组织亚太地区世界遗产培训与研究中心（北京）主任助理
发言人
保罗·伯滕肖博士
世界建筑文物保护基金会监测与评估高级主任
时间
2024年6月1日 GMT+8 10:00-12:00
地点
Zoom 会议室: 873 1724 4175 密码: 102711
主讲人简介
保罗·伯滕肖是遗产经济学、项目评估以及文化遗产如何支持可持续发展和社区发展方面的专家。Paul在伦敦大学学院完成了文化遗产作为经济资产的价值和衡量的博士学位。2014年至2019年间，他是可持续保护倡议的项目总监，这是一家总部位于美国的组织，发展与当地发展和遗产保护相关的社区企业，之后成为自由职业顾问。保罗曾在全球范围内与社区组织、国家政府、学术界、私人基金会、国际遗产组织和开发银行合作开展各种遗产保护、评估、经济发展和旅游项目。他于2024年初加入WMF，担任监测与评估高级主任。
讲座摘要
人们越来越期望文化遗产组织和项目为社区创造可持续的利益，包括经济利益。在本次讲座中，我们将探讨如何构思和应用遗产的“经济价值”来帮助遗产管理者，为什么我们希望创造经济影响，产生经济效益的不同方式，以及我们如何使这些努力有效和可持续。我将介绍世界各地的例子，包括世界建筑文物保护基金会的例子。
Subject
Cultural Heritage Economics and Community Development through Heritage
Moderator
Dr. Kuanghan Li
Director Assistant，WHITRAP-Beijing
Speaker
Dr. Paul Burtenshaw
Senior Director of Monitoring and Evaluation, World Monuments Fund
Time
2024/06/01 AM GMT+8 10:00-12:00
Location
Zoom Meeting ID : 873 1724 4175 Password: 102711
Locations
Online: Zoom Conference Room :873 1724 4175 Password: 102711
Introduction to the speaker
Paul Burtenshaw is an expert in heritage economics, project evaluation, and how cultural heritage supports sustainable and community development. Paul completed his PhD at University College London into how cultural heritage is valued and measured as an economic asset. Between 2014 and 2019 he was the Director of Projects at Sustainable Preservation Initiative, a US-based organization that developed community enterprises linked to local development and heritage preservation, before becoming a freelance consultant. Paul has worked globally on a variety of heritage preservation, evaluation, economic development and tourism projects with community organizations, national governments, academics, private foundations, international heritage organizations and development banks. Paul joined WMF in early 2024.
Lecture abstract
Cultural heritage organizations and projects are increasingly expected to create sustainable benefits for communities, including economic benefits. In this lecture we will look at how the ‘economic value’ of heritage can be conceived and applied to help heritage managers, why we may wish to create economic impacts, the different ways in which economic benefits can be generated, and how we make such efforts effective and sustainable. I will present examples from around the world, including from World Monuments Fund.
编辑：虞梦莹、朴俐娜
审核：李光涵、王思渝
终审：沈睿文、张剑葳
